Sponsorship Account Manager


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Details

Reference number

319735

Salary

£31,443 – £36,624
National: £31,443 – £33,097; London: £35,008 – £36,624
A
Civil Service Pension
with an average employer contribution of 27%

Job grade

Higher Executive Officer

Contract type

Permanent

Business area

DBT – DG COO – Commercial

Type of role

Commercial

Working pattern

Annualised hours, Full-time, Job share, Part-time

Number of jobs available

2

Contents

Belfast, Birmingham, Cardiff, Darlington, Edinburgh, London, Salford

Job summary

Situated within the Commercial Function in the Department for Business and Trade (DBT), The Government Commercial Sponsorship Team (GCST) is the Sponsorship Centre of Expertise for the UK Government.  

The team leads sponsorship activity across the UK Government’s most high-profile events and campaigns. These have included the UK’s participation at Expo2020 Dubai, COP26 and COP27 (the UN Climate Change Summit), Commonwealth Games, FIFA World Cup Doha and other high-profile business, sporting, and cultural events. Current projects include Expo2025 Osaka, British Council, Great Campaign and the Rugby World Cup and Olympics (France), COP28 and UK Africa Investment Summit.

We work with many of the UK’s largest companies including HSBC, Vodafone, BP, Reckitt, Barclays, JLR, Shell, Sainsbury’s and Diageo.  The team is also responsible for developing sponsorship policy, governance and capability across government. The team works closely with Cabinet Office, the Foreign, Commonwealth and Development Office and other government departments, operating both in the UK and across our embassy network around the world.   

The Sponsorship Manager will support the GCST delivery of sponsorship programmes across government including delivering sponsorship programmes at major government events, supporting on sponsorship sales sponsor account management, and assisting in the delivery of the cross government Sponsorship Advisory Service in the UK and around the world.  

Job description

    Operations, Policy and Capability Development  

    • Lead due diligence checks on all potential sponsors and monitor on an ongoing basis.   
    • Ensure transparency by correctly publishing and storing sponsorship contracts on behalf of the team.   
    • Triage and respond to ‘Advisory Service’ queries, providing relevant guidance from the Sponsorship Toolkit or further contact details where relevant.   
    • Create and manage a detailed and up-to-date stakeholder map, which is aligned to key events and priorities.   
    • Manage all finance-related matters for the team, including invoicing sponsors and IFRS15 assessments and act as a point of contact for the finance team to ensure all queries are quickly resolved.   
    • Create a data-led monthly sponsorship dashboard   
    • Provide support and training for the team’s Customer Relationship Management (CRM) System, ensuring that it is kept up-to-date.   
    • Support the development of policies, processes and operational guidance to promote awareness and understanding of sponsorship.  
    • Support the development of wider organisational and x-Whitehall capability plan that is aligned to the Government Commercial Function.   

    Account Management & Development  

    • Act as secretariat function for weekly sponsorship meeting, arranging invitations, creating content and recording and monitoring actions.   
    • Attend regular account management meetings to ensure all aspects of the contracted rights are discussed and delivered in full, producing concise and quantifiable action points for both internal and external stakeholders.  
    • Act as a point of contact for internal teams, notably; Communications, Content and Operations teams to ensure timely delivery of sponsorship rights within event parameters.  
    • Develop a strong understanding of client sponsorship objectives alongside the event objectives, working with the lead account manager and internal teams to propose and develop creative solutions to deliver against both sponsor KPIs and event objectives.  
    • Closely monitor, update and evolve internal processes and documents to ensure a central source of sponsorship rights and a clear critical path are constantly accurate.  
    • Support on account management of sponsor  

     Sponsorship Sales  

    • Proactively assist the sales team by researching detailed marketing information about potential sponsors, aiding in the creation of sales materials, and supporting as required throughout the sales process.    
    • Provide advice, guidance and support to the wider organisation on rights development, proposition development, value determination and securing the right sponsors. 

    Person specification

    Essential Criteria

    The candidate will require: 

    • An understanding of and interest in sponsorship as a marketing tool.
    • An ability to work proactively in a structured way and at pace in a complex, changing environment. 
    • Experience in a business facing role with project management and reporting requirements.  

    Desirable Criteria  

    • Experience of working in government.
    • Experience working in international markets. 
    • Sponsorship sales experience.
    • Experience account managing sponsors at events.  
    • Experience managing multiple stakeholders to deliver successful sponsorships.

    Personal Attributes & Skills 

    • A strong understanding of sponsorship, its role in the marketing mix and the benefit it provides sponsors.  
    • Ability to form strong relationships with clients (both internal and external) and build trust and rapport.
    • Excellent communication skills – both written and verbal – with the ability to influence.
    • Confidence to present to senior management.
    • Ability to prioritise, organise, multi-task and manage a diverse and complex workload and to work under pressure. 
    • Strong planning and organisation skills with excellent attention to detail.
    • High degree of computer literacy with ability to use Microsoft, PowerPoint, Office 365, and CRM systems such as Salesforce.  
    • Enthusiasm and self-motivation.  
    • Ability to think creatively and strategically.  
    • Ability to work both as part of a team and under your own initiative.  
    • Able to work flexibly to meet the needs of the business, including a willingness to travel to attend meetings at client offices and work event weekends.  
    • A passion for what you do with a positive, friendly “can do attitude”.

    Behaviours

    We’ll assess you against these behaviours during the selection process:

    Alongside your salary of £31,443, Department for Business and Trade contributes
    £8,489 towards you being a member of the Civil Service Defined Benefit Pension scheme.

    Find out what benefits a Civil Service Pension provides.
    • Learning and development tailored to your role
    • An environment with flexible working options
    • A culture encouraging inclusion and diversity
    • A Civil Service pension with an average employer contribution of 27%

    We recognise the challenges that people with (multiple) protected characteristics may experience on the job market and in their career progression. We are fully committed to being an inclusive employer and ensuring equal opportunities. We are keen to make our workforce as diverse as possible, and we hope to attract applications from underrepresented groups, including ethnic minorities, people with a disability, and people with gender diverse identities

    Please refer to the attached candidate pack for further information on our benefits.

    Selection process details

    This vacancy is using Success Profiles (opens in a new window), and will assess your Behaviours and Experience.

    Interviews for this vacancy will be conducted virtually. We will, however, consider in-person interviews by exception.

    Please ensure that you check your emails regularly as all updates from us will be sent to you this way.

    To apply for this post, you will be asked to complete the following as part of the online application:   

    • A CV setting out your career history, with key responsibilities and achievements. Provide employment history that relates to the essential criteria, and that any gaps in employment history within the last 2 years are explained. The CV should not exceed more than 2 x A4 pages.
    • A Personal Statement explaining how you consider your personal skills, qualities and experience provide evidence of your suitability for the role in reference to the essential criteria.

    It is likely that the sift will take place 1-2 weeks after the closing date and interviews 3-5 weeks after the closing date though this is subject to change. 

    In the event of a large number of applicants, an initial short sift will be conducted on the CV only. Candidates who pass the initial sift may be progressed to a full sift or progressed straight to assessment/interview. 

    Reasonable Adjustments

    We are committed to supporting candidates so they can perform at their best throughout the recruitment process. This includes making reasonable adjustments to our process. In order to request an adjustment: 

    Complete the ‘Assistance required’ section on the ‘Additional requirements’ page of your application form to tell us what changes or help you might need further on in the recruitment process. 

    Alternatively contact the Government Recruitment Service at DBTrecruitment.grs@cabinetoffice.gov.uk as soon as possible before the closing date to discuss your needs.  

    If you are experiencing accessibility problems with any attachments on this advert, please contact the email address in the ‘Contact point for applicants’ section.

    Candidate Support

    You may want to join a virtual Candidate Support Session. These sessions include helpful tips and advice on the recruitment process, from application to interview.  

    Please see attached Candidate Pack for further information on: Diversity and Inclusion; Benefits; Learning and Development; Working Patterns and what we deliver as a department. 

    Further Information:

    • A reserve list may be held for a period of 12 months from which further appointments can be made. Reserve Lists will be for each location and appointments made in merit order based on location preferences.   
    • Any move to the Department for Business and Trade from another employer will mean you can no longer access childcare vouchers. This includes moves between government departments.
    • The Department will not consider sponsoring a visa or issuing a Certificate of Sponsorship. We are unable to offer advice on any Visa and Immigration cases.  
    • New entrants are expected to join on the minimum of the pay band.  
    • Applicants who are successful at interview will be, as part of pre-employment screening, subject to a check on the Internal Fraud Database (IFD). This check will provide information about employees who have been dismissed for fraud or dishonesty offences. This check also applies to employees who resign or otherwise leave before being dismissed for fraud or dishonesty. Any applicant who has details held on the IFD will be refused employment.   
    • A candidate is not eligible to apply for a role within the Civil Service if the application is made within a 5 year period following a dismissal for carrying out internal fraud against government.  
    • Terms and Conditions are attached.  Please take time to read the document to determine how these may affect you.
    • Please note – the successful candidate will be expected to remain in post for a minimum of 18 months before being released for another role.

    In order to process applications without delay, we will be sending a Criminal Record Check to Disclosure and Barring Service/Disclosure Scotland/Access NI on your behalf.

    However, we recognise in exceptional circumstances some candidates will want to send their completed forms direct. If you will be doing this, please advise Government Recruitment Service of your intention by emailing Pre-EmploymentChecks.grs@cabinetoffice.gov.uk stating the job reference number in the subject heading. 

    For further information on the Disclosure Scotland confidential checking service telephone: the Disclosure Scotland Helpline on 0870 609 6006 and ask to speak to the operations manager in confidence, or email Info@disclosurescotland.co.uk 

    For further information on the Access NI confidential checking service telephone: the Access NI Helpline on 0300 200 7888 and ask to speak to the operations manager in confidence, or email accessni@ani.x.gsi.gov.uk 

    Vetting

    The requirement for SC clearance is to have been present in the UK for at least 3 of the last 5 years. Failure to meet the residency requirements will result in your security clearance application being rejected.

    Feedback will only be provided if you attend an interview or assessment.

    Security

    Successful candidates must undergo a criminal record check.
    Successful candidates must meet the security requirements before they can be appointed. The level of security needed is security check (opens in a new window).See our vetting charter (opens in a new window).
    People working with government assets must complete baseline personnel security standard (opens in new window) checks.

    Nationality requirements

    This job is broadly open to the following groups:

    • UK nationals
    • nationals of the Republic of Ireland
    • nationals of Commonwealth countries who have the right to work in the UK
    • nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities with settled or pre-settled status under the European Union Settlement Scheme (EUSS) (opens in a new window)
    • nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities who have made a valid application for settled or pre-settled status under the European Union Settlement Scheme (EUSS)
    • individuals with limited leave to remain or indefinite leave to remain who were eligible to apply for EUSS on or before 31 December 2020
    • Turkish nationals, and certain family members of Turkish nationals, who have accrued the right to work in the Civil Service

    Further information on nationality requirements (opens in a new window)

    Working for the Civil Service

    The Civil Service Code (opens in a new window) sets out the standards of behaviour expected of civil servants.

    We recruit by merit on the basis of fair and open competition, as outlined in the Civil Service Commission’s recruitment principles (opens in a new window).

    The Civil Service embraces diversity and promotes equal opportunities. As such, we run a Disability Confident Scheme (DCS) for candidates with disabilities who meet the minimum selection criteria.
    The Civil Service also offers a Redeployment Interview Scheme to civil servants who are at risk of redundancy, and who meet the minimum requirements for the advertised vacancy.
    This vacancy is part of the Great Place to Work for Veterans (opens in a new window) initiative.
    The Civil Service welcomes applications from people who have recently left prison or have an unspent conviction. Read more about prison leaver recruitment (opens in new window).
    Once this job has closed, the job advert will no longer be available.
    You may want to save a copy for your records.

    Contact point for applicants

    Job contact :

    • Name : Molly Learoyd-Hurst
    • Email : Resourcing@businessandtrade.gov.uk

    Recruitment team

    • Email : dbtrecruitment.grs@cabinetoffice.gov.uk

    Further information

    Our recruitment process is underpinned by the principle of appointment on the basis of fair and open competition and appointment on merit, as outlined in the Civil Service Commissioners’ Recruitment Principles.

    If you feel your application has not been treated in accordance with these principles and you wish to make a complaint, you should in the first instance contact DBT by email: Resourcing@businessandtrade.gov.uk.

    If you are not satisfied with the response you receive, you can contact the Civil Service Commission, which regulates all Civil Service recruitment.

    For further information on bringing a complaint to the Civil Service Commission please visit their web pages: Click here to visit Civil Service Commission/Complaints

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