Senior Campaign Manager


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Details

Reference number

292817

Salary

£39,000 – £47,300
National: £39,000 min, £42,900 max London: £43,000 min, £47,300 max
A
Civil Service Pension
with an average employer contribution of 27%

Job grade

Senior Executive Officer

Contract type

Permanent

Business area

HO – Homeland Security – Prevent Directorate

Type of role

Communications / Marketing

Working pattern

Full-time, Job share, Compressed Hours

Number of jobs available

3

Contents

2 Marsham St, Westminster, London SW1P 4DF Soapworks Colgate Ln, Salford M5 3LZ

Job summary

The Homeland Security Group (HSG) unites capabilities and expertise to deliver better outcomes from the UK’s response to the most serious domestic threats – Terrorism, Cyber, State Threats and Economic Crime. The group will strengthen coordination and collective focus across a range of growing and overlapping threats, whilst remaining consistent with existing strategies. Working with partners, HSG will foster more transparent and sustainable collaboration between national security, law enforcement and other relevant communities to enhance capabilities and leverage our response to threats.

As part of the Home Office, the role of the Homeland Security Group is to:

•    Support the Home Secretary to develop and implement strategies to keep our people and interests safe and secure 

•    Build HMG capabilities to reduce national security risk

•    Reduce volume of, and harm from, economic crime, particularly for the most vulnerable

•    Work in partnership with public and private sectors in the UK and overseas to deliver better outcomes

•    Ensure legitimate economic growth and prosperity 

Within the Homeland Security Group, you will join the Prevent Directorate. Prevent is one of four strands of the UK Government’s counter-terrorism CONTEST strategy. The Prevent programme aims stop people from becoming terrorists or supporting terrorism.

The objectives of Prevent are to: tackling the ideological causes of terrorism; intervene early to support people susceptible to radicalisation and enabling people who have already engaged in terrorism to disengage and rehabilitate.

Job description

Online Interventions, which sits within Prevent Online and Enablers, is responsible for developing and implementing evidence-based online behaviour change campaigns in support of Prevent objectives.

We work closely with research, analysis and evaluation experts, policy, and operational colleagues to tackle the ideological causes of radicalisation. We combine understanding of the threat with how to reach and engage people to develop digital campaigns which are delivered in partnership with private sector and non-government organisations.

Senior Campaign Managers lead the design, implementation and evaluation of evidence-based digital campaigns. You will have experience of leading and delivering audience-led behaviour change campaigns tackling complex issues and will be motivated by the challenge of countering radicalisation in the United Kingdom.

You will be experienced at managing agencies and delivering with partners, as well as being able to confidently advise on how communications can support strategic priorities.

Online Interventions is a supportive, passionate and unique capability with a strong learning culture. We are strongly committed to the Home Office’s values as a respectful, compassionate, courageous and collaborative team.

The Home Office is committed to being an inclusive employer with a diverse and representative workforce at all levels. We encourage applications from people from the widest possible diversity of backgrounds, cultures and experiences. Appointments will be made on merit.

The Senior Campaigns Manager roles are only being offered as full time roles given the level of work involved and the need to respond to emerging threats as well as terrorist incidents meaning a need to monitor the campaign daily and update activity as required.

Person specification

The role will involve shaping, delivering and evaluating digital behaviour change campaigns, managing implementation through agencies and private sector and non-government partners.

Key responsibilities include:

•    Developing a strong understanding of the threat picture and those susceptible to radicalisation

•    Developing a strong understanding of behaviour change approaches to move people away from harmful behaviours

•    Commissioning research to gain insight into issues/gaps that have been identified and inform campaign development

•    Building and maintaining positive, professional, and effective relationships with stakeholders to enable a joint understanding and appreciation of each other’s objectives and expertise, and how collaboration can maximise the impact of our collective activity

•    Leading the agency briefing process and writing clear and effective briefs, with measurable objectives

•    Working with agencies and partners to ensure they are motivated and inspired to deliver evidenced-based behaviour change campaigns

•    Leading the monitoring and evaluation process to robustly demonstrate the impact of campaigns and optimise their performance against Key Performance Indicators (KPI)

•    Budget management, including providing an accurate monthly forecast of expenditure

Essential Criteria:

•    The ability to see the big picture, identify how communications campaigns can support the delivery of strategic priorities, and engage key stakeholders to support their implementation

•    Previous experience of leading the development, delivery and evaluation of behaviour change campaigns

•    Previous experience of delivering digital campaigns across search and social media, including monitoring campaign metrics and optimising performance

•    Previous experience of sourcing, analysing and prioritising relevant sources of data and insight to inform campaign development

•    Previous experience of briefing and managing agencies and budgets

•    Ability to develop close relationships and collaborate with numerous internal and external stakeholders, establishing links and opportunities.

•    Excellent organisational skills, including an ability to be self-starting and work independently to drive campaigns forward and balance resources across competing priorities

•    Excellent communications skills, able to communicate clearly and concisely with a range of stakeholders

•    Demonstrable evidence of commitment to continuous learning and development

Desirable Criteria:

•    Experience of working on issues related to Counter Terrorism, counter-radicalisation, and national security

Behaviours

We’ll assess you against these behaviours during the selection process:

Alongside your salary of £39,000, Home Office contributes
£10,530 towards you being a member of the Civil Service Defined Benefit Pension scheme.

Find out what benefits a Civil Service Pension provides.
  • Learning and development tailored to your role
  • An environment with flexible working options
  • A culture encouraging inclusion and diversity
  • A Civil Service pension with an average employer contribution of 27%

Selection process details

This vacancy is using Success Profiles (opens in a new window), and will assess your Behaviours and Experience.

As part of the application process candidates will be required to submit a CV and Statement of Suitability (of no more than 1000 words) that is aligned to the Essential Criteria as set out in the job advertisement. 

Further details around what this will entail are listed on the application form.

The sift will be held on the Statement of Suitability and the CV.

In an event where a high volume of applications are received, an initial sift will take place using the Statement of Suitability. Candidates who pass the initial sift will be either progressed to a full sift or straight to interview.

Successful candidates shortlisted for interview will be tested on all behaviours outlined in the job advertisement

In addition candidates will asked to prepare a presentation to be delivered at interview (details to be disclosed closer to the interviews).

Sift and Interview Dates

The sift will take place from 27th July 2023

Interviews will take place from 16th August 2023

Interviews will take place face to face in person, further details will be provided to candidates successful at sift.

Further Information

For meaningful checks to be carried out, individuals need to have lived in the UK for a sufficient period of time to enable appropriate checks to be carried out and produce a result which provides the required level of assurance. You should normally have been resident in the United Kingdom for the last 3 years if the role requires CTC clearance, 5 years for SC clearance and 10 years for DV.  A lack of UK residency in itself is not necessarily a bar to a security clearance and applicants should contact the Vacancy Holder/Recruiting Manager listed in the advert for further advice.

DV clearance or a willingness to undergo DV clearance is an essential requirement for this role. Successful candidates will be permitted to start with SC whilst they undergo the DV clearance processes.

A location based reserve list of successful candidates will be kept for 12 months. Should another role become available within that period you may be offered this position.  

When completing your application you will have the opportunity to select your preferred location(s). Please ensure you select all locations you are interested in. Candidates who are successful at Interview will be placed in order of merit per location and provisional job offers will be made in strict merit order per location preference. Provisional offers are made, as they are on condition that you successfully pass all pre-employment checks.

We often have similar roles available at different grades. If a candidate is suitable for a similar role or a lower grade than they have applied for, we may offer the candidate that role without the need for them to go through a further selection process.

Every day, Home Office civil servants do brilliant work to develop and deliver policies and services that affect the lives of people across the country and beyond. To do this effectively and fairly, the Home Office is committed to representing modern Britain in all its diversity, and creating a welcoming, inclusive workplace where all our people are able to bring their whole selves to work and perform at their best.

We are flexible, skilled, professional and diverse. We work to recruit and retain disabled staff and area Disability Confident Leader. We are proud to be one of the most ethnically diverse departments in the civil service. We are a Social Mobility Foundation top 75 employer.

New entrants are expected to join on the minimum of the pay band.

Applicants who are successful at interview will be, as part of pre-employment screening, subject to a check on the Internal Fraud Database (IFD). This check will provide information about employees who have been dismissed for fraud or dishonesty offences. This check also applies to employees who resign or otherwise leave before being dismissed for fraud or dishonesty had their employment continued. Any applicant’s details held on the IFD will be refused employment.

For further information please see the attached notes for candidates which must be read before making an application.

Existing Civil Servants should note that some of the Home Office terms and conditions of employment have changed. It is the candidate’s responsibility to ensure they are aware of the Terms and Conditions they will adopt should they be successful in application and should refer to the notes for candidates for further details.

Transfer Terms: Voluntary.

If you are invited to an interview you will be required to  bring a range of documentation for the purposes of establishing identity and to aid any pre-employment checks.

Please see the attached list of Home Office acceptable ID documents.

Any move to the Home Office from another employer will mean you can no longer access childcare vouchers. This includes moves between government departments. You may however be eligible for other government schemes, including Tax Free Childcare. Determine your eligibility at https://www.childcarechoices.gov.uk

Reasonable Adjustments

If a person with disabilities is at a substantial disadvantage compared to a non-disabled person, we have a duty to make reasonable changes to our processes. 

If you need a change to be made so that you can make your application, you should:

  • Contact Government Recruitment Service via HOrecruitment.grs@cabinetoffice.gov.uk as soon as possible before the closing date to discuss your needs
  • Complete the “Assistance Required” section in the “Additional Requirements” page of your application form to tell us what changes or help you might need further on in the recruitment process. For instance, you may need wheelchair access at interview, or if you’re deaf, a language service professional

If you are experiencing accessibility problems with any attachments on this advert, please contact the email address in the ‘Contact point for applicants’ section.

Feedback

Feedback will only be provided if you attend an interview or assessment.

Security

Successful candidates must meet the security requirements before they can be appointed. The level of security needed is security check (opens in a new window).See our vetting charter (opens in a new window).
People working with government assets must complete baseline personnel security standard (opens in new window) checks.

Nationality requirements

Open to UK nationals only.

Working for the Civil Service

The Civil Service Code (opens in a new window) sets out the standards of behaviour expected of civil servants.

We recruit by merit on the basis of fair and open competition, as outlined in the Civil Service Commission’s recruitment principles (opens in a new window).

The Civil Service embraces diversity and promotes equal opportunities. As such, we run a Disability Confident Scheme (DCS) for candidates with disabilities who meet the minimum selection criteria.
The Civil Service also offers a Redeployment Interview Scheme to civil servants who are at risk of redundancy, and who meet the minimum requirements for the advertised vacancy.
This vacancy is part of the Great Place to Work for Veterans (opens in a new window) initiative.
Once this job has closed, the job advert will no longer be available.
You may want to save a copy for your records.

Contact point for applicants

Job contact :

  • Name : online interventions admin
  • Email : onlineinterventionsadmin@homeoffice.gov.uk

Recruitment team

  • Email : HOrecruitment.grs@cabinetoffice.gov.uk

Further information

If you feel that your application has not been treated in accordance with the recruitmentmprinciples, and wish to make a complaint, then you should contact in the first instance

HORecruitment.GRS@cabinetoffice.gov.uk. If you are not satisfied with the response that you receive, then you can contact the Civil Service Commission.

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